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Home >> Ingredients >> Bread, Cereal and Crackers

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Chex

Chex is a brand of breakfast cereal, introduced in 1937 and currently manufactured by General Mills.  It was originally owned by Ralston Purina, and the Chex name reflects the "checkerboard square" logo of Ralston Purina.  The product line was part of the spinoff of the Ralston portion of Ralston Purina into Ralcorp in 1994.

The product line was sold to General Mills in 1997.  For many years, advertisements for the cereal featured the characters from Charles Schulz's Peanuts comic strip.

Its flavors include:

  • Wheat Chex Cereal
  • Corn Chex Cereal
  • Rice Chex Cereal
  • Oat Chex Cereal (discontinued)
  • Raisin Bran Chex (discontinued)
  • Double Chex (discontinued)
  • Honey Graham Chex (discontinued)
  • Strawberry Chex Cereal
  • Multi-Bran Chex Cereal
  • Honey Nut Chex Cereal
  • Frosted Mini-Chex Cereal
  • Chocolate Chex Cereal
  • Chex Morning Party Mix
  • Cinnamon Chex Cereal
  • Sugar Chex Cereal (discontinued)

Chex is also known as the basis for a baked snack called Chex Mix.  Chex Mix recipes were regularly featured on Chex cereal boxes, and later, commercially prepared Chex Mix snacks began to be sold in supermarkets.

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